Katy Perry: Roar

Having more than 8 Billion views, Katy Perry overcomes all obstacles in this empowering music video. Through research and development, Ivan created a particle system for the eye and firefly scene. Ivan used 3D tracked data from the footage and placed ominous blinking eyes in the forest. When Katy then turns her fears into empowerment the eyes turn to fireflies and a roar.

Press:
CGSociety - Roar
Maxon - Queen of the Jungle

Studio

Mirada

Client

Katy Perry

Role

Designer
Animator